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Distribution Channels has a qualified circulation of more than 11,000 industry professionals, including distributors, retailers, brokers and manufacturers. Subscribers represent all sizes of companies within the convenience channelfrom the smallest retailer to the biggest manufacturer.
Of interest to advertisers are the distributor salespeople, many of whom receive Distribution Channels at their homes. The magazine is also distributed at many important industry eventssee our editorial calendar for more details.
Below is our circulation breakdown:
| Business and Industry |
Total Qualified |
Percent of Total |
| Candy, Tobacco and Snack Food Distributors, including headquarters personnel |
3,822 |
33.2 |
| Distributor Salespeople |
59 |
0.5 |
| Retail Buyers |
5,289 |
46.0 |
| Brokers and Manufacturers' Representatives |
456 |
4.0 |
| Manufacturers and Other Suppliers |
1,599 |
13.9 |
| Others Allied to the Field |
270 |
2.3 |
| Other Paid Circulation |
15 |
0.1 |
| Total Qualified Circulation |
11,510 |
100.0 |
Source: June 2007 BPA Publisher's Statement

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