At the AWMA C-Metrics Convenience Industry Outlook Forum, distributors, retailers and manufacturers will receive a first-hand look at the most up-to-date, comprehensive sales data for the convenience industry. Top industry experts will examine how key c-store categories have performed during the first half of 2014. This year’s event will be held at the Doubletree Hotel Chicago O’Hare.
The detailed inside-store sales information will be compiled and analyzed by InRhythm, the founder of InfoMetrics and C-Metrics. Companies can use the data to generate plans to enhance warehouse turns, reduce item distribution voids and make informed decisions to gain a competitive advantage in the convenience channel.
Scott Ramminger, President & CEO, AWMA
Overview of InfoRhythm and C-Metrics™
Viv Penninti, President & CEO, InRhythm, Inc.
Bonnie Herzog, Managing Director, Beverage, Tobacco & Convenience Store Research at Wells Fargo Securities, LLC
Bonnie Herzog will deliver the keynote address and present an overview of the current state of convenience retailing. Herzog will take a look at the convenience channel as a whole, with special dives into tobacco, e-cigs and vaping, and beverages. She will use data from a wide range of sources, including C-metrics, to examine the future of important convenience categories.
Herzog is a managing director and Senior Beverage and Tobacco Analyst at Wells Fargo Securities, with additional responsibility for the convenience sector. Prior to joining Wells Fargo in 2010, Bonnie was a managing director at Citi Investment Research where she covered the beverage and tobacco sectors in equity research. During her 14 years of experience as a sell-side equity research analyst, she has been a top-ranked Institutional Investor analyst. For eight years, Herzog was recognized by Institutional Investor magazine for the “All-America Research Team,” primarily ranking as No. 2 in the tobacco sector. She is best known for her in-depth proprietary research and successful contrarian stock calls. She has been a guest speaker at numerous tobacco and beverage industry conferences.
Concurrent Four Category Close-Up Sessions
Four Category Close-Up Sessions, covering six top in-store categories, will provide participants with an analysis of current sales data and projections for the year for: cigarettes, e-cigs, OTP, candy, salty snacks and alternative snacks. And, unlike data that is commonly available in the industry, the C-MetricsTM platform provides current sales data— through the first five months of 2014— on all warehouse delivered items by category, subcategory, manufacturer brand, SKU.
An unprecedented view into what’s currently going on and, most importantly, what’s projected for the rest of the year!
Who should attend?
Manufacturers—All industry manufacturers who provide products through convenience distributors should register their category managers, trade relations executives, sales and marketing teams
All AWMA Distributor Members—CEOs, VPs, Buyers, Category Managers
C-Store Retailers—Distributors are encouraged to invite their top retail customers—the first two free of charge—to attend to facilitate joint decisions and strategy development.
AWMA member distributors register for $95 per person. They also may bring two retailers for free. Retailers not sponsored by an AWMA distributor member may attend for $95 per person. The registration fee for manufacturers is $495 per person
To view the complete program, click here.
Monday, June 23
6:00 pm – 7:30 pm Outlook Forum Welcome Reception
Tuesday, June 24
9:00 am – 10:00 am Continental Breakfast
10:00 am – 11:00 am Opening General Session
11:15 am – 12:30 pm Breakout Sessions [4 concurrent]
12:30 pm – 1:30 pm Lunch
1:45 pm – 3:00 pm Breakout Sessions [4 Concurrent]
3:00 pm – Program Adjourns
DoubleTree Hotel Chicago O’Hare
5460 North River Road
Rosemont, Illinois 60018
Phone Number: 1-800-756-5505
The AWMA group rate is $159 per night. Please make your hotel reservations by phone or online and indicate the group code: AWM for the special room rate.