AWMA UPDATE


Contact: Marcia D. Barker
(703) 208-3358 ext. 644
marciab@awmanet.org
www.awmanet.org
January 22, 2007
FOR IMMEDIATE RELEASE

American Wholesale Marketers Association Announces 2007 Line-Up of Trade Shows, Conferences and Meetings

FAIRFAX, VIRGINIA — The American Wholesale Marketers Association (AWMA) announces its 2007 schedule of trade shows and business conferences, including a new sales training program sponsored by The Hershey Company. Beginning with AWMA’s REAL DEAL EXPO, February 21-23, 2007 in Las Vegas, the Association is delivering programs specifically designed to meet the growing needs of AWMA’s convenience distribution industry members.

"The REAL DEAL EXPO is back!" said AWMA President and CEO Scott Ramminger. "Whether you are a convenience distributor, broker, supplier or manufacturer, networking is crucial and the REAL DEAL EXPO is the place to be. In fact, the REAL DEAL EXPO is the only trade show for this channel between now and September 2007." Additional information is available at www.realdealexpo.com or by contacting AWMA’s Robert Pignato at (800) 482-2962, extension 642, or robertp@awmanet.org.

AWMA proudly announces STEPS II – Systems to Enhance Professional Selling II -- a new training program geared for convenience distribution industry personnel selling directly to the customer. Students attending this three-day seminar will move from good to GREAT by learning the key to superior selling skills, how to effectively prospect for new business, new negotiating techniques, the power of listening and much more.

STEPS II is fully funded by The Hershey Company and is taught by industry expert Doug MacKay of The Glen Douglas Group. STEPS II will be held twice in 2007:
  • April 15-18, 2007 — Garrett Creek Ranch, Paradise, Texas
  • November 11-14, 2007 — Belmont Conference Center, Elkridge, Maryland

Further information on STEPS II is available here. If you have questions or wish to register, please contact AWMA’s Kathy Trost at (800) 482-2962, extension 648, or kathyt@awmanet.org .

AWMA will hold its annual "Day on the Hill" in Washington, DC on May 16-17, 2007. In addition to one-on-one meetings with legislators and congressional staff, special features of this year’s program include a White House briefing and a congressional breakfast meeting at the Capitol Hill Club. Further details are available by contacting AWMA’s Anne Holloway at (800) 482-2962, extension 643, or anneh@awmanet.org.

AWMA also announces its annual Summit & Business Exchange (ABX), September 10-13, 2007 at the Ritz-Carlton Buckhead in Atlanta, Georgia. AWMA’s Summit & Business Exchange (ABX) always includes a day of business sessions and roundtables, two days of scheduled face-to-face meetings between distributors and manufacturers, and several meals and receptions. "We get a lot of enthusiastic feedback about these ABX meetings," said Ramminger. "Our members say that the access the ABX gives them to senior-level decision makers is unsurpassed."

Manufacturers and distributors interested in participating in the ABX portion of the 2007 Summit should contact AWMA’s Robert Pignato at (800) 482-2962, extension 642, or robertp@awmanet.org. Additional information is available here.

AWMA’s schedule of trade shows, conferences and meetings for 2007 – 2009 includes:

AWMA SCHEDULE OF EVENTS

2007
Feb. 21-23 AWMA REAL DEAL EXPO Las Vegas Hilton,
Las Vegas, Nevada
April 15-18 AWMA Spring STEPS Garret Creek Ranch,
Paradise, Texas
May 16-17 AWMA Day on the Hill Grand Hyatt Hotel,
Washington, D.C.
Sept. 10-13 AWMA Summit & Business Exchange (ABX) The Ritz-Carlton Buckhead,
Atlanta, Georgia
October 7-9 IFDA & AWMA Convenience Distribution Conference & EXPO Kentucky International Convention Center,
Louisville, Kentucky
Nov. 11-14 AWMA Fall STEPS Belmont Conference Center,
Elkridge, Maryland
2008
Feb. 20-22 AWMA REAL DEAL EXPO Las Vegas Hilton,
Las Vegas, Nevada
Sept. 8-11 AWMA Summit and Business Exchange (ABX) The Ritz-Carlton,
Lake Las Vegas, Nevada
2009
Sept. 14-17 AWMA Summit & Business Exchange (ABX) The Ritz-Carlton Buckhead,
Atlanta, Georgia

ABOUT AWMA
The American Wholesale Marketers Association (AWMA) is the only international trade organization working on behalf of convenience distributors in the United States. Its distributor members represent more than $85 billion in U.S. convenience product sales. Associate members include manufacturers, brokers, retailers and others allied to the convenience product industry.

Typical products purchased and sold by convenience distributors include candy, tobacco, snacks, beverages, health and beauty care items, general merchandise, foodservice and groceries. In addition to convenience stores, their largest customer segment, convenience distributors also service grocery stores, drug stores, tobacco shops, mass merchants, newsstands, concession stands, gift shops, fundraising groups, restaurants, institutions and much more.

*To receive future press releases by e-mail, please send your e-mail address to: marciab@awmanet.org

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