InfoMetricsInfoRhythm Logo The AWMA infoMetrics Program is a centralized portal for the collection and processing of distributor-to-retail store sales and shipment data from participating distributors. This up-to-date data is provided to participating distributors, enabling them to make fact-based decisions regarding optimum warehouse inventory. Distributors can provide this information to retailer customers, helping them improve sales and profit by make smart product selection and category management decisions. The data is also for sale by AWMA to the manufacturing community. InfoRhythm is AWMA’s exclusive partner for the delivery of this important AWMA initiative.CMetricsBUTTON


Program Benefits

Manufacturers benefit significantly from this single source of retail store sales information:

  • All stores and brands are standardized and mapped and coded no additional processing
  • Single agreement with distributors and retailers. No large program costs
  • Store volume and size information and other key metrics for sales force coverage
  • Ability to quantify, track and make payments on retail incentive program

Distributors in turn get access to their own data and regional metrics for comparative purposes. Access to valid GTIN/UPC and store information ensures clean and accurate data.

More Information

For more program information click on the three bullets below for information.


InfoMetrics News

InfoMetrics News is a quarterly newsletter detailing the latest industry trends and convenience store sales from retail shipments from distributors.

View the latest issue pdf

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